Designing technology compatible with mobile browsing is ever more important, as more and more people access the internet through their phone. And the web is often where people start the search for a property. According to the National Association of Realtors in the US, 94 per cent of home buyers between the ages of 25 and 44 start their search online, the publication reports. Meanwhile, one in four adults in the US who owns a phone now reportedly has a smartphone.
The popularity of the internet combined with the increasing dominance of smartphone technology, has driven the development of a number of apps designed for the property sector, LVRJ reports. One example is the National Association of Realtors, which now reportedly has a free app for iPhone, Windows 7 phone and Android phones, allowing anyone to find information and pricing on 4 million homes.
The range of app offerings extends to areas such as 360 virtual tours, property photography, mortgage calculators, and even seeing features such as local restaurants in an area where they are considering buying, the report says.
“A buyer or seller along with their broker or agent can now spend quality time doing up-front research at home or in the broker’s office. They can enjoy photos or 360 virtual tours before jumping in the car,” Joseph Benevides, chief executive of HouseSavvy, a property consultancy, is quoted as saying.